Ranked the best-selling spirit globally by Drinks International.
Celebrating the 100th anniversary of foundation.
Introduced the “Popularization of JINRO” initiative to increase accessibility.
Awarded by The Spirits Business for consistent global performance.
Unveiled the “Globalization of Soju” vision and expanded aggressively.
Launched bamboo charcoal filtered soju, ‘Chamisul’.
JINRO became the top-selling soju in Korea.
Started overseas expansion with exports to Vietnam.
HITEJINRO was founded & JINRO launched.
HITEJINRO was founded & JINRO launched.
Started overseas expansion with exports to Vietnam.
JINRO became the top-selling soju in Korea.
Launched bamboo charcoal filtered soju, ‘Chamisul’.
Ranked the best-selling spirit globally by Drinks International.
Unveiled the “Globalization of Soju” vision and expanded aggressively.
Awarded by The Spirits Business for consistent global performance.
Introduced the “Popularization of JINRO” initiative to increase accessibility.
Celebrating the 100th anniversary of foundation.
Global No.1
by Volume
Sold 100 million cases of soju worldwide in 2022, ranking first in the global spirits category.
Resilient
Growth
Achieved steady domestic and international sales growth, even through the pandemic.
Expanding
Global Reach
Strengthened presence in overseas markets by entering household retail channels.
Adaptive Marketing
Implemented effective strategies tailored to fast-changing market environments.
SELECTED BY THE UK DRINKS MAGAZINE
DRINKS INTERNATIONAL
In 2025, JINRO was ranked No.1 in “The Millionaires’ Club” by Drinks International, an annual report that spotlights the world’s best-selling spirits brands.
That’s how many bottles of JINRO
are sold every second
If you lined up every bottle
we sold in asingle year...
Times around the Earth
Times the height of Mount Everest
Selected by the prestigious UK liquor magazine
The Spirit Business
Previously, HiteJinro was named Brand Champion in 2018 and 2021. In 2023, HiteJinro was awarded the Supreme Brand Champion title for the first time. This is the highest honor granted to a single brand selected through a comprehensive evaluation among the champions of each spirits category—such as whiskey, rum, gin, and tequila.
A place where Chamisulis produced
Located in Cheongju, Chungbuk which is known for its clean environment, Cheongju Distillery covers 102,000㎡ with state-of-the-art production facilities.
177, Hyeondogongdan-ro, Hyeondo-myeon, Seowon-gu, Cheongju-si, Chungcheongbuk-do, Republic of Korea
Large-Scale Plastic Product Factory
This factory is located in Iksan, where pieces of cultural heritage breathe with life as the city stands at the center of Baekje, an ancient Korean kingdom. Our staff in the Iksan Factory manufacture Chamisul plastic bottles in various sizes, ranging from 200㎖ to 640㎖ and 1,800㎖. Here, we remain committed to keeping our products in the clearest and cleanest state.
151, Jungang-ro, Iksan-si, Jeonbuk-do, Republic of Korea
The first state-of-the-art manufacturing plant in the industry built for environmental conservation
Masan Plant, located at thefoothills of Cheonjusan Mountain known for its clear water, first began operations in January 1978 to produce our leading hite products. In April 2019, the plant fielded the latest soju production facilities. This change repurposed the location into a plant that produces 2.4million c/s of Chamisul, Korea’s No. 1 soju brand, and Jinro, the retro-brand wildly popular in the Korean market. Under the principle of “Customer Management through Environmental Management,” the plant is the firstin the industry to utilize anaerobic digester ABC system, leading theconservation of clean water.
8, 3·15seongyeok-ro, Masanhoewon-gu, Changwon-si, Gyeongsangnam-do, Republic of Korea
Icheon Factory, the Pride of the Korean People’s
Soju Brewery!
Our factory in Icheon—aregion renowned for its high-quality rice and water—sits in a 300,000square-meter flatland. IcheonFactory is the centerpiece of our liquor production, home to Chamisul, Jinro, and IlpoomJinro, which are all favorites beloved by the Korean people.
13, Jungbu-daero 1707beon-gil, Bubal-eup, Icheon-si, Gyeonggi-do, Republic of Korea
Eco-friendly brewery with fully automated system and cutting-edge technology
As the largest brewery in Asia, our Gangwon Brewery has an annual capacity of 500,000㎘. A minimum number of people work on the entire process in the Main Control Room thanks to our fully implemented computer system. The facilities are known for innovation and eco-friendly operation.
936, Hahwagae-li, 49, Dodun-gil, Bukbang-myeon, Hongcheon-gun, Gangwon State
Fully automated production facilities with state-of-the-art computer system
Located in a clean, natural environment to maintain the quality of our beer, Jeonju Brewery covers 304,000㎡. The entire production process is fully automated to keep the production quality at the highest level thanks to our cutting-edge production facilities.
1256, Shinji-li, 25-33, Shinjisonggwang-ro, Yongjin-eup, Wanju-gun, Jeonbuk State
